7 Design Trends that Will Dominate in 2023

A healthy mixture of artistic revivals and test runs of fresh ideas is the perfect encapsulation of the creative scene in 2023. In other words, next year will be crafted as a coming-around of retro aesthetics presented with tasteful modern twists.

Let’s explore the trends that will dominate 2023.

Here are the top 7 design trends that will inspire your next creative project:

1. Minimal Vintage
2. Sans Serif
3. Metaverse
4. Inclusive Visuals
5. Dark Mode
6. 3D Graphic
7. Retro Line Art

1. Minimal Vintage

A subtle nod to the vintage designs from the last century, this design graces the scene featuring vintage aesthetics with a modern twist.

These designs are not meant to embody retro visuals, but they focus more on quietly decided color palettes or delicate typefaces that reminisce the 20th century.

   

         

Packaging Design for Mango by Roser Padrés

 

 

2. Sans Serif

Keeping its sweet spot on the yearly design trends, Sans Serif has time and time again proven itself to be a timeless choice for branding typefaces. Simple and elegant, Sans Serif can be used as headlines or wherever where space for text is limited.

Here are our recommendations:

• Bull-5 by David Einwaller
• The Future by Klim Type Foundry
• Cosmica by Village

  

  

Mosk Typeface (Free) by Iulian Maftei

3. Metaverse

Futuristic cultural trends are getting increasingly popular with the growing number of leading tech companies backing the Metaverse movement. With that, sci-fi typography, Matrix-style color palettes, and 3D avatar illustrations are set to dominate next year.

 

  

  

FutureFolio by Leyma Gulami

 

4. Inclusive Visuals

More than just advocacy, inclusivity has become a design trend that dominated branding and product design scene. The concept is to simply show the diversity of mankind in race, gender, language, location, etc. By data, it is shown that using inclusive visuals in digital marketing has increasingly improved SEO rating and page traffic.

 

  

  

Win-Win: Diverse Playing Cards by Tanya Kar

 

5. Dark Mode

In 2020, Android Authority, a reliable online publication on Android and technology, released their statistics that 91.8% of people prefer Dark Mode when available as an option. This is because of the frequency of their time on screen.

With this, people demand clean, crisp, and sleek designs that are kinder to the eyes.

 

  

  

Feed and Forum Dark Mode by Saravana M

 

6. 3D Graphics

Enhancing the realistic feel of any scene, 3D graphics set itself apart in motion and texture. And with the growing demand in AR/VR, it only makes sense that 3D graphics design is also pulling its weight in the design scene, set to dominate even more next year. 3D graphics are expected to be seen so much more in creatives in retail, education, travel, and healthcare.

  

   

Crocs | Crush campaign by Modern Logic, et. al..

 

7. Retro Line Art

Especially in lighthearted projects that require fun and liveliness as an undertone, retro line arts are a natural fit. Because the lines are remarkably simple and effortless, nostalgic of the times when we drew with markers and fine liners, this art style never overwhelms the audience even when paired with bright colors.

   

That Good Good Branding by Christina Moreland

  

TALHO. Creatives by Lucas Bassani and Murillo Weber Filho

  

Mercado da Estrella 2021 by David Sierra

 

Why Is It Important to Follow These Design Trends?

Whether you are a creative individual, a creative agency, or a brand, design trends are important to maintaining relevance in the market. An innovative presentation of a brand or product is a stand-out selling point.

While it is also important to maintain your branding, it is also equally important to be flexible in showcasing and introducing (or reintroducing) your brand to the market.  

 

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Design , Design-trends