Responsibilities:
- Understanding clients' digital marketing goals and translate goals into executable strategies through ongoing site enhancements
- Conduct SEO audits accounting for technical, on-site, and off-site factors
- Analyze and provide recommendations for platform specific SEO efforts
- Provide ongoing recommendations for site structure, content, and user journey flow to increase visibility within search engines
- Tracking, analyzing, and reporting using Google Analytics, Google Search Console, Looker Studio, and SEO industry tools
- Identifying KPIs and completing work as needed to improve clients' site rankings and organic traffic major search engines
- Provide monthly/quarterly organic reporting as well as additional recommendations ongoing
- Stay on top of industry trends and new tactics for search engine optimization
- Communicate across multiple teams utilizing data-backed decision making
Qualifications:
- At least 5 years of SEO experience
- Strong experience with Google Analytics, Google Search Console
- Proficient experience with Bing Search Central, SEMrush, Screaming Frog, and other tools
- In depth understanding of search engines, up-to-date techniques, ranking factors, and principles for sound SEO design and user experience
- Demonstrated success managing several accounts at the same time
- Knowledge of web development technologies (HTML, JavaScript, CSS, etc.) as they relate to SEO
- Strong communication skills, including the ability to articulate complex concepts both verbally and in writing to clients
- Strong time management skills
- Comfortable working in a fast-paced, team-based environment
- Ability to think logically and develop practical SEO recommendations for client websites to support their marketing strategies and efforts
- Amenable to work a 2pm – 11pm Mon-Fri schedule
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